One parable became
the SOWN campaign.
From a single Sunday message on Mark 4, Vessel produced three speaker-tracked clips, a six-slide portrait-forward carousel, three posters and an editorial page system. Minimal kit, complete story.
- 38:50
- source sermon
- 3
- speaker-tracked clips
- 6
- carousel slides
- 11
- designed assets delivered
How one sermon
became a campaign.
- 01
Research
Full pass over the church’s site, YouTube channel and history. Speaker identified, message mapped, brand colors drawn from the parable itself: soil, wheat, sage, parchment.
- 02
Tracking
Every clip uses face detection tracking, so the vertical crop follows Pastor Fallis even when the camera drifts. Burned-in scripture slides get masked by an opaque caption band.
- 03
Design
Duotone portraits cut straight from the sermon frames, brush-stroke underlines, a trail of seed dots across every carousel footer. The speaker leads every design.
- 04
Delivery
Lossless-compressed PNGs, faststart H.264, one CDN. The whole kit loads fast and posts clean.
The asset kit,
as posted.
Your Sunday deserves
a week.
This entire system came from one 38-minute sermon. Yours could have the same.
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